About Us

In 2005, I built the first version of our site using a primitive software called Yahoo SiteBuilder. For $600 startup money, I legally created a new Texas company, created a new merchant services account, bought the FleetFilter domain, set up emails, and went live in a period just short of 30 days. To get the ball rolling, we advertised on Ford, Dodge, and GM diesel truck sites figuring these customers work their trucks and therefore would need filters.

And it worked. We received a few orders a day from people who took a chance on us. The site was clunky, and our boxing/shipping process was awkward, but we generated some orders, we made some sales, and we made some customers happy. We never sold anything in huge quantities, but one thing we did notice was that our customers came back. We knew we were on to something that might work.

We advertised on those sites for about a year, and then stopped and let the site grow naturally using word-of-mouth and our natural google rankings. We grew from 2006 to 2021 without ANY advertising, and once again, our customers always came back.

We stock over 3700 part numbers and inventory over $900,000 in filters – those numbers continue to grow as we keep adding more and more inventory. We always consider the customer-side of the equation, so we like to keep FleetFilter simple, we always try to ship 100% within 24 hours, and we always respond to a problem should something come up. We want you to come back!

We primarily sell Wix Filters (currently in NapaGold boxes, but we are changing to ALL Wix boxes) and some of the common numbers of Baldwin filters. We trust Wix, Baldwin, and Donaldson filters because they make quality filters that we and you can trust. We order weekly truckloads from Wix, but sometimes we will chase filters from nearby warehouses if you need more than we happen to have.

We only use FedEx because we get better deals with all packages being with one shipper – and over the years we have been able to reduce our shipping charges because of this.

We're off to a good start!:

• We are about halfway through converting our inventory to WIX FILTERS from the NAPAGolds (which are no longer WIX Filters).
• And as you can see - our new site is LIVE!!

We have a lot of customers who have been buying since 2011 – so THANK YOU for sticking with us! We look forward to the new improvements and we really look forward to gaining new regular customers.

If you’re thinking of trying us out, give us a shot – we do what we say we’ll do, and we will continue strive to always be the biggest and best filter house online!

Thank you for your business and trust!

FleetFilter Ltd
1102 South Austin
Brenham, Texas 77833
(866) 949-3458
sales@fleetfilter.com